20% discount on ExpoDiscs
Capture Accurate Color Convenient, fast and easy-to-use Works in Mixed and Difficult Lighting Reclaim Time Spent Correcting Color Replace Your Gray Cards and White Cards Even the best digital cameras are incapable of consistently delivering accurate color without the user performing a custom white balance.
Auto (AWB) and preset white balance functions often produce maddeningly inconsistent results. Images shot without a correct white balance may have unnatural looking red, yellow or blue tints that are time consuming and difficult, if not impossible to correct. Recognizing the importance of custom white balance to good color, digital camera manufacturers have designed their cameras to take advantage of a custom white balance. A custom white balance calibrates the camera to the exact color temperature of light illuminating the subject.
The ExpoDisc is a custom white balance filter that allows digital photographers to quickly and easily set an accurate custom white balance. Consistently producing excellent results in natural, artificial, and studio lighting, the versatile ExpoDisc even excels in difficult mixed lighting environments. The ExpoDisc is far easier to use than any gray card, white card or calibration target. Simply place the ExpoDisc in front of your lens and capture the incident light while setting your camera's custom white balance. Using an ExpoDisc custom white balance will virtually eliminate the need for RAW or JPEG post-capture color adjustments.
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